Reesby Academy · Career Skills
LinkedIn Profile Branding
Build a LinkedIn profile that attracts recruiters and peers.
About this course
Your LinkedIn profile often shapes how recruiters and colleagues first understand you. This course shows you how to craft a headline, summary and experience section that tell a clear and credible professional story. You'll finish with a profile you're proud to share.
What you will be able to do
- You'll be able to write a headline that signals your value and direction
- You'll be able to write a summary that connects your experience to your goals
- You'll be able to present achievements with specific, credible detail
- You'll be able to keep your profile active and visible in relevant searches
Course outline
- Tools you'll need8 min · Lesson notes, example, action task · 2-question quizLinkedIn itself is free to use for building a strong profile, and a few simple tools help you draft and refine your content.
- Why Your Profile Matters7 min · Lesson notes, example, action task · 2-question quizRecruiters search LinkedIn by keywords, and people judge your credibility within seconds. A focused profile helps the right people find and understand you.
- Crafting a Headline7 min · Lesson notes, example, action task · 2-question quizYour headline is more than a job title. It signals your value, your specialism and your direction in around 120 characters.
- Writing Your Summary7 min · Lesson notes, example, action task · 2-question quizYour summary, or About section, tells your professional story in your own voice. It connects your experience to what you want to do next.
- Showing Achievements7 min · Lesson notes, example, action task · 2-question quizThe experience section should show results and responsibilities, not just duties. Achievements help people see your impact.
- Staying Visible7 min · Lesson notes, example, action task · 2-question quizA profile works best when it stays active. Simple, regular engagement helps you stay visible without spending hours online.
- Careers & next steps7 min · Lesson notes, example, action task · 2-question quizA strong LinkedIn presence supports almost every career move. These are roles where profile quality and networking skills are especially useful.
- Final quiz and certificate10 questions, pass mark 8 of 10. Pass to get your Reesby Academy certificate with a verification link.